MGR Entertainment, Inc. was established in 1996.  We are a full service entertainment merchandise company experienced in developing profitable, celebrity and lifestyle brands. MGR’s core competence is in the following areas of merchandising: Live Event Merchandise Sales, Direct to Customer Merchandise Sales, Retail Merchandise Distribution, Third Party Licensing, Product Design and Development, Premiums and Promotional Products, on sight VIP Experiences, Visual Display Merchandising, and on site Data Collections. The following is a description of each of the services we offer and how it can build your brand.

Live Event Merchandising – MGR specializes in Live Event Merchandising, and our passion is evident in our presentation. In 2006, MGR managed sales at over 1,200 events around the world.  MGR has redefined the presentation of merchandise in the event setting. We’ve done this by investing time and money to develop state of the art branded merchandising equipment.  From our “Gil Rack” Display System and our 48’ full service vending trailer, to our available flat panel and projected video displays, Data Collecting Kiosks, to our cellular credit card technology, MGR has set the pace in terms of the look and feel of the merchandise we create & then present.  If you build it, they will buy!

Direct to Customer Marketing –. Through our own distribution facilities in Nashville, TN, as well as strategic partnerships with Distribution Company’s worldwide and our state of the art e-store, MGR is committed to Direct to Customer sales and marketing. By building our customer relationships via our on-site Data Collection Kiosks, our artist’s websites and their fan clubs, MGR is committed to farming direct to customer sales 24/7/365. E-Commerce is the future and the future is here today!

Retail Distribution – MGR has developed a means to get our top of the line merchandise out to the fans through malls and shops worldwide. Our retail and wholesale experts have created a network of retail opportunities for apparel and other specialty products on behalf of MGR artists. From exclusive deals with such retailers as Spencer’s and Lucky Brand to our client’s products being sold in Wal-Mart and Hot Topics to special boutique programs. So shop till you drop!

Third Party Licensing – Through our network of agents worldwide, MGR produces and designs a range of different items including apparel, stationery, printed materials, toys, games and house wares to name a few.  MGR handles every aspect of the process, making sure that an artist's licensed product is an excellent representation of their image, always working towards creation of the finest quality products. We bring successful companies to your brand!

Premiums and Promotional Products – MGR can provide your unique brand all its premium and promotional needs. With access to over 100,000 unique specialty items from thousands of different manufactures and vendors, MGR can provide you with a full line of promotional items in a timely cost effective manner to help promote your brand. Free Swag?

VIP Experience – MGR has been a pioneer in developing the VIP Experience, a complete program that not only assures the fan of getting a great seat at one of our artist’s shows, but additional perks that include backstage tours, access to the pre-show sound check as well as a personal meet and greet and photo opportunity with our artist’s. Others have attempted to offer a VIP ticketing program, but we have been the leader in successfully producing the VIP Experience. Went to the show, met the artist!

Visual Display Merchandising – MGR was started as a boutique merchandising firm, doing things different than the norm. While the other merchandise companies would just put together product and send it out, we knew there was a better way. By developing our own state of the art display systems, we are better able to showcase our client’s products and assist in enhancing their image, giving them the attention and service they deserve. Not all tours are able to handle the additional equipment, but when ever possible, we put our state of the art display systems to work. Our passion is our presentation!